The Development Of The Banjo Minnow

The most lifelike fishing lure ever created!

Here's The Secret!

As a fishing guide and tournament bass fisherman I was always looking for a lure that would catch fish when they were not biting. It occurred to me that virtually all fishing lures neither looked like a real minnow nor did they swim like a real minnow. After watching a couple of thousand fish look at my bait or follow it to the boat and refuse to bite, it occurred to me that using cartoon minnows, spinning blades and other unnatural looking lures, that bore no realistic resemblance to anything in nature, might be part of the problem. The fact that the action of all the existing fishing lures at that time were totally unnatural and mechanical or repetitive made the problem worse. 
 
I wondered what would happen if one was to design a fishing lure that actually looked and swam like a real minnow.
 
Up until this time people designed lures by figuring out how they could create movement or action and then built whatever type body would adapt to their action or movement design. I took the opposite approach. I wanted a minnow that looked exactly like a real minnow, and then tried to figure out how I would createmovement. Over a period of years, and many failures, my efforts resulted in a lure that actually looked and swam like a real fish. I started to win a lot of tournaments and could catch fish in the worst conditions, and then a funny thing happened. I discovered that I got twice as many bites when the lure was stopped or slowly sinking after a few jerks. It dawned on me that something other than realistic look and swimming movement was provoking the fish to bite. Continued experiments revealed the truth. When fished in a series of tight short jerks with a pause in between, my minnow looked and acted exactly like a crippled or wounded minnow. By sheer accident I had discovered that I could make fish bite that were not hungry. The concept of genetic response was born. Knowing that I had stumbled onto something that was revolutionary, I decided to market the bait.
 
A lure that looked exactly like a real minnow, swam like a real minnow and died with the spastic action of a real minnow. The final creation was the Banjo Minnow and the rest is History. In a little over one year it grew to be the number one selling fishing lure in America. I invite you to try it, it will change the way you will fish forever.
Wayne Hockmeyer
Originator of The Banjo Minnow

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